Weyerhaeuser launched its new website – woodbywy.com – during the International Builders’ Show. With increased interactivity, cleaner layout, and simple navigation; a prominent feature of the new site is it’s branded “WYfinder” powered by Store Locator Software by Got WWW?
“The way customers use the web has changed, and we’ve redesigned our site to respond to that,” said Shannon Hughes, marketing communication director for Weyerhaeuser.
One of the top priorities in the redesign was to take users to their desired content with fewer clicks. With their new “WYfinder”, finding a dealer has never been easier thanks to the tool’s extensive filtering, large maps, and geo-locating capabilities customers can find the closest dealer that carries a specific line of products in literally one click.
We worked with Weyerhaeuser extensively to develop a custom interface for their main store locator page as well as the development of a custom API that allows them to embed location information into key product pages of their site.
Contact us today to discuss how we can help you make your website easier to use.